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Digital Marketing Manager (Remote)- NORAM Impress

Company: Quadient
Location: Milford
Posted on: January 8, 2022

Job Description:

People-powered



Quadient helps people connect with what matters, thanks to solutions that enable our customers to create meaningful and personalized interactions. Want to commit your talent to an organization that truly values your contribution? Looking for a place where you can be a game changer, innovate, and unleash your true potential? We call it: The Power Of You .



Summary:



Quadient is looking for a results-driven Digital Marketing Manager to join the North American (NORAM) Impress demand generation team to build awareness and pipeline for Quadient Impress, a SaaS based Customer Communication Automation Platform. The ideal candidate is passionate about digital marketing, metrics driven, and is eager take on new challenges and make a big impact.



Reporting to the Director of Demand Generation (NORAM Impress), this role will support the continued growth of our acquisition channels and will be responsible for the development, execution, and ongoing optimization of digital marketing channels (paid search, paid social, display, email, webinars, digital events and more).



In This Role, You Will:



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Manage full-funnel digital demand-generation and awareness campaigns/activities across various channels, including but not limited to paid social (Twitter, LinkedIn), SEM (Google AdWords), email, and display advertising (6Sense)



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Work cross-functionally with product marketing, content, operations, and creative teams to set-up and launch campaigns



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Develop compelling and actionable ad and provide ad creative inspiration/best practices with the creative team



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Assist with email and landing page development and click/conversion rate optimization



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Follow and promote a test-and-learn culture to constantly find new opportunities for growth and optimization



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Develop clear and detailed reports to communicate campaign performance against KPIs



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Proactively provide insights and recommendations to optimize and improve digital results and to implement new tactics and strategies to test



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Stay on top of best practices, new features and trends in digital marketing channels and technology



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Manage, maintain and report on the digital marketing budget



What You Bring:



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5+ years of related experience, leading campaigns across various digital channels for a B2B technology company (preferably SaaS-based)



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Experience working with key digital channels, tools, and platforms (such as Google Ads, LinkedIn, Facebook, Twitter, 6Sense ABM platform)



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Able to tell a story with data, and articulate what's working and what's not, and provide recommendations for improvement



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Self-starter with the ability to work independently, prioritize and get things done



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Excellent communication skills (both oral and written)



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Strong organizational skills and analytical approach with very strong attention to details



What We Bring:



We want Quadient to be a place where we are all able to bring our whole selves to work and where our differences are embraced and celebrated. We operate in diverse areas, cultures and communities; our customers are as unique as we are. We celebrate our shared--commitment to great work--- and--to each other.--As a diverse--collective of thinkers and doers, we are continuously--inspiring innovation.--



Our values define how we work as a team: E mpowerment , P assion, I nspiration and C ommunity. They make us EPIC. Together .



About Quadient:



At Quadient, we exist to help organizations simplify the connection between their customers and what matters most. From mortgage approvals, medical results, and insurance claims, to accounts receivables, invoices and inbound packages.



Every day - we help companies manage over 788 million connections with their customers. Our award-winning solutions and best in class customer service are the reasons we have grown to become the driving force behind the world's most meaningful customer experiences.



Disclaimer:



Quadient US



The above statements are intended to describe the general nature and levels of work being performed by people assigned to this classification.-- They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified.--



Quadient is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.



Quadient Canada



We thank all applicants in advance for their interest but regret that only candidates under consideration will be contacted. We are an equal opportunity employer.



Quadient Canada is committed to creating a diverse environment and is proud to be an equal opportunity employer.---- All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, or age.



As part of our commitment to accessibility for all persons with disabilities, Quadient Canada welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the recruitment and selection process.



--

#pandoIQ

Location: Milford, CT - 06461

Keywords: Quadient, Milford , Digital Marketing Manager (Remote)- NORAM Impress, Executive , Milford, Connecticut

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